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The Road to Faster Hires
Through its partnership with Seiza ACT has been able to gain exposure to driver audiences they wouldn’t have reached on their own, making filling their open trucks easier.
Background:
American Central Transport is a premium service truckload carrier serving major shippers throughout the eastern half of the United States.
Client since – 2022
Position(s) to fill – CDL Drivers
The Challenges:
Finding a new source of leads to seat their open trucks
Increasing their job visibility
Reaching more qualified drivers in their target regions of the Midwest and Southeast US
The Solution:
ACT was working with another agency when they came to Seiza and seeking a new solution to more effectively fill their open jobs. By using Seiza's custom Facebook ads platform and proprietary targeting system, ACT was able to more effectively target both active and passive candidates in their desired regions, increase their volume of driver leads and keep more trucks moving.
The Results:
In the last 6 months:
193, driver leads have been received via Seiza Ads